{"id":11274,"date":"2020-05-15T14:24:52","date_gmt":"2020-05-15T12:24:52","guid":{"rendered":"http:\/\/leblogaroger.eu\/?p=11274"},"modified":"2020-05-15T14:24:54","modified_gmt":"2020-05-15T12:24:54","slug":"miguel-smith-2","status":"publish","type":"post","link":"https:\/\/leblogaroger.eu\/index.php\/2020\/05\/15\/miguel-smith-2\/","title":{"rendered":"Miguel Smith"},"content":{"rendered":"\n<p class=\"has-drop-cap wp-block-paragraph\">Hello to all, here is a small interview of Miguel Smith, brand ambassador for Mount Gay, probably one of the oldest distillery in the world.  Since 1703, rum are made at Mount Gay and their juice are exported in more than 110 countries in the world. Since 1989, it&rsquo;s the property of the <a href=\"https:\/\/fr.wikipedia.org\/wiki\/R%C3%A9my_Cointreau\">R\u00e9my Cointreau<\/a> group.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Could you introduce yourself&nbsp;and explain us your work at Mount Gay ?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">My name is <strong>Miguel Smith<\/strong> , Global Brand Ambassador for Mount Gay. My role is educating our consumers about rum, BUT my passion is telling&nbsp;the story of rum from the perspective of Mount Gay&nbsp;and continuing the genuine rum tradition.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Mount Gay is the oldest rum distillery in activities in the world, how do you manage this<\/span> <span class=\"has-inline-color has-luminous-vivid-amber-color\">legacy&nbsp;since Remy Cointreau is the owner ?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Remy Cointreau continues to be a great supporter of the traditions of rum production in Barbados. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its global footprint as a producer of premium products also allowed the wider world to experience Mount Gay. Integrity and transparency are at the root of everything we have done and continue to do at Mount Gay.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Could you explain us the range of rum from now and how is the view of the market for you?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Our core range is made up of <strong>Eclipse<\/strong>, <strong>Black Barrel<\/strong>, <strong>XO <\/strong>and <strong>1703 Master Select<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We also have limited edition releases annually expressed as the Master Blender Collection. Most recently our Pot Still Rum. <\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"960\" src=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700-960x960.jpg\" alt=\"\" data-id=\"11271\" data-full-url=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700.jpg\" data-link=\"http:\/\/leblogaroger.eu\/?attachment_id=11271\" class=\"wp-image-11271\" srcset=\"https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700-960x960.jpg 960w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700-595x595.jpg 595w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700-768x768.jpg 768w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700.jpg 1536w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700-435x435.jpg 435w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/101964_mount-gay-1703-master-select_700-60x60.jpg 60w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/rhum-mount-gay-1703-black-barrel-1l.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"290\" height=\"366\" src=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/rhum-mount-gay-1703-black-barrel-1l.jpg\" alt=\"\" data-id=\"11272\" data-full-url=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/rhum-mount-gay-1703-black-barrel-1l.jpg\" data-link=\"http:\/\/leblogaroger.eu\/?attachment_id=11272\" class=\"wp-image-11272\" srcset=\"https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/rhum-mount-gay-1703-black-barrel-1l.jpg 290w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/rhum-mount-gay-1703-black-barrel-1l-48x60.jpg 48w\" sizes=\"auto, (max-width: 290px) 100vw, 290px\" \/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/Mount-Gay-Pot-Still-Rum-Bottle-GB-Stills-Room-LR-1-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"865\" src=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/Mount-Gay-Pot-Still-Rum-Bottle-GB-Stills-Room-LR-1-1.jpg\" alt=\"\" data-id=\"11273\" data-full-url=\"http:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/Mount-Gay-Pot-Still-Rum-Bottle-GB-Stills-Room-LR-1-1.jpg\" data-link=\"http:\/\/leblogaroger.eu\/?attachment_id=11273\" class=\"wp-image-11273\" srcset=\"https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/Mount-Gay-Pot-Still-Rum-Bottle-GB-Stills-Room-LR-1-1.jpg 900w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/Mount-Gay-Pot-Still-Rum-Bottle-GB-Stills-Room-LR-1-1-595x572.jpg 595w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/Mount-Gay-Pot-Still-Rum-Bottle-GB-Stills-Room-LR-1-1-768x738.jpg 768w, https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/Mount-Gay-Pot-Still-Rum-Bottle-GB-Stills-Room-LR-1-1-62x60.jpg 62w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This wide variety allows us to offer mixable, versatile introductions to the rum category followed by iconic sipping expressions and finally limited offerings for connoisseurs and avid dark spirit collectors.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Do you think that rum geek need more complex rum, more informations (marks, blending infos etc..) ? Do you feel the world of rum is slightly&nbsp;changing ? How do you manage this new \u00ab\u00a0public\u00a0\u00bb?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The \u2018rum geek\u2019 is a small part of the rum universe we are engaging with but they do hold a strong voice. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At <strong>Mount Gay<\/strong> we challenge ourselves to make the best rum in the world. The pursuit and \u2018burden\u2019 of this is not a task we take lightly or for granted. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I think education and transparency is integral to the return to greatness that the rum category deserves. The category is transforming however there still remains some ambiguity so our challenge is to stay the course and continue to do what we have always done. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That is to make <strong>REAL Barbados rum<\/strong> as best we can and still produce interesting marques that the emerging consumer will like.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Could you introduce what&rsquo;s coming new this year?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Despite everything happening in the world, we have a lot to share this year and we\u2019re thrilled. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019re in the middle of a full brand reset that takes us in a new strategic direction to position Mount Gay as the leader in high-end, authentic rum. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A big statement, but one we believe is as the world\u2019s oldest running rum distillery, operating for more than 300 years. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As part of our initiative,<strong> we\u2019ve revamped the look of our portfolio<\/strong> and have enriched our Black Barrel and XO blends crafted by Trudiann Branker, our newly appointed master blender. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To support the relaunch, we\u2019ll explore what makes us \u2018More Than a Rum\u2019 through our heritage and terroir and we\u2019ll honour our expertise and the people who make Mount Gay every day through education, sampling and activations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Barbados Rum are trying to put a GI for their production, I think your position seems to be<br>nearly the same with Foursquare and St. Nicholas Abbey. What is your feeling about the view of Wird&nbsp;and Plantation ?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Our position is <strong>clear<\/strong>. Barbados Rum has to be made and produced entirely in Barbados. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This includes all distillation processes&nbsp;and maturation&nbsp;<strong>on&nbsp;the&nbsp;island<\/strong>. We are aligned with Foursquare and St. Nicholas Abbey in these respects,&nbsp;and together we hold over 90% of the island\u2019s aged rum reserves.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">What do you think of this GI without having 100% molasse from barbados for example ?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">This is a moot argument as only St. Nicholas Abbey uses solely Barbados molasses\/cane syrup. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The GI does not call for the use of 100% Barbados molasses. This argument is a&nbsp;distraction as it would be impossible to maintain the rum industry in Barbados especially for bulk producers like WIRD.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">and how do you see this GI ?<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The GI is INTEGRAL and necessary to protect REAL Barbados rum\u2019s rich and proven history of rum production as well as a marque of quality and value that has been gained after doing so for more than 300 years. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The framework must not be able to be diluted or open for interpretation and change ad hoc. Otherwise why have one?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Last question, about Caroni Distillery. I like to know how was your feeling about this closed distillery, how do you like or not those rums and what&rsquo;s your feeling about all this hype around them.<\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">I don\u2019t know them well enough to make a considered judgement&nbsp;but it\u2019s a sad day to see a distillery close, whether a renowned one like Caroni, or a relatively unknown rum maker.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rum making is a business of course, but it\u2019s also heart and soul. Having to shut your doors is a heavy decision.<br>\u00a0<br>Unfortunately, most of their rum is out of my budget, and my feeling about rum is to crack open a bottle and enjoy, share it with friends and make memories. For me, it\u2019s less about collecting expensive bottles, but I can understand why some people do!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-luminous-vivid-amber-color\">Thanks a lot Miguel, see you soon !<\/span><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Hello to all, here is a small interview of Miguel Smith, brand ambassador for Mount Gay, probably one of the oldest distillery in the world. Since 1703, rum are made at Mount Gay and their juice are exported in more than 110 countries in the world. Since 1989, it&rsquo;s the <a href=\"https:\/\/leblogaroger.eu\/index.php\/2020\/05\/15\/miguel-smith-2\/\" class=\"btn btn-link continue-link\">Voir plus&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":11267,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[1567],"tags":[],"class_list":["post-11274","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interview-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Miguel Smith -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leblogaroger.eu\/index.php\/2020\/05\/15\/miguel-smith-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Miguel Smith -\" \/>\n<meta property=\"og:description\" content=\"Hello to all, here is a small interview of Miguel Smith, brand ambassador for Mount Gay, probably one of the oldest distillery in the world. Since 1703, rum are made at Mount Gay and their juice are exported in more than 110 countries in the world. Since 1989, it&rsquo;s the Voir plus...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leblogaroger.eu\/index.php\/2020\/05\/15\/miguel-smith-2\/\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/leblogaroger\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/leblogaroger\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-15T12:24:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-15T12:24:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leblogaroger.eu\/wp-content\/uploads\/2020\/05\/mountgay.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1020\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Roger\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta 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